{"id":6746,"date":"2026-06-25T12:07:59","date_gmt":"2026-06-25T10:07:59","guid":{"rendered":"https:\/\/www.lafruitiere.com\/fr-ok-okla-fruitiere-du-val-evel-une-histoire-de-fruits-une-histoire-de-terroir\/"},"modified":"2026-06-29T08:37:46","modified_gmt":"2026-06-29T06:37:46","slug":"a-story-of-fruit-of-terroir","status":"publish","type":"post","link":"https:\/\/www.lafruitiere.com\/en\/a-story-of-fruit-of-terroir\/","title":{"rendered":"La Fruiti\u00e8re du Val Evel: a story of fruit, a story of terroir"},"content":{"rendered":"\n

La Fruiti\u00e8re du Val Evel has its roots in the Morbihan<\/strong>, in the heart of Brittany, where the land, the climate and the sea shape a unique terroir. Since 1962<\/strong>, this family business has been cultivating, selecting and transforming seasonal fruits, with one constant ambition: to preserve the essence of the fruit in every pur\u00e9e<\/strong>.<\/p>\n\n\n\n

From fruit growing and red fruit orchards to the processing of pur\u00e9es for professionals, the story of La Fruiti\u00e8re is one of deep attachment to terroir, to the work of producers and to the passing on of artisanal expertise. It brings together tradition, innovation and exacting standards, to offer chefs and pastry makers a true continuity with the fruit, from harvest to the heart of the plate.<\/p>\n\n\n\n

\n
\n
\n
Browse our chilled HP pur\u00e9es<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\n
Browse our frozen pur\u00e9es<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

The human and family story<\/h2>\n\n\n\n
\n
\n

The story of La Fruiti\u00e8re<\/a> du Val Evel is first and foremost a family story, rooted in the terroir of the Morbihan<\/strong>. In the 1960s, a simple and passionate vision came to life: to build a project around fruit, by cultivating, showcasing and transforming local harvests. This founding act, carried out by Georges GUILLEMIN<\/strong>, laid the foundations of a company defined not only by its products, but by the transmission of values, convictions and expertise.<\/p>\n\n\n\n

For two generations, the Guillemin family has continued to cultivate red fruits in its Val Evel orchards, here in Brittany. From the origins of its story, its primary mission has evolved significantly, from the trade of fruit grower to that of a solution ingredient supplier for professionals. <\/p>\n\n\n\n

Today, the team at La Fruiti\u00e8re du Val Evel is committed to innovating, producing and marketing high-quality, natural fruit pur\u00e9e<\/strong> ingredients, a source of practicality and satisfaction for customers, while ensuring the long-term positive global impact of our daily actions in terms of employee engagement and the progressive integration of environmental challenges.<\/p>\n<\/div>\n\n\n\n

\n
\"Frederic-Georges\"<\/figure>\n<\/div>\n<\/div>\n\n\n\n

Nature and openness to the world<\/h2>\n\n\n\n

Today, at La Fruiti\u00e8re du Val Evel, we claim an attachment to nature and sustainability as a source of inspiration in an era marked by the quest for meaning, the need for social connection and responsibility.<\/p>\n\n\n\n

We are proud of our Breton roots<\/strong>. This strong sense of identity, shaped by the rich cultural heritage of Brittany, resonates far beyond our region. Our production facility sits at the heart of our orchards<\/strong>, keeping us close to nature \u2014 and that closeness drives the values we stand for: adaptability, commitment, passion, performance and simplicity. We also carry a long tradition of travel and exchange, shaped by the sea that surrounds us. It reflects our ability to balance a deep local identity with the openness to the world that defines us. <\/p>\n\n\n\n

Our teams<\/h2>\n\n\n\n

We are proud to count on the thirty or so employees<\/strong> who work at La Fruiti\u00e8re du Val Evel, a dedicated team committed to offering you the very best. At La Fruiti\u00e8re du Val Evel, our greatest strength lies in the 11 women and 19 men who make up our team. Each employee strives to put their expertise, passion and attention at the service of creating quality fruit pur\u00e9es. Whether in purchasing, processing, packaging, maintenance, logistics, marketing and sales, accounting and human resources, or quality control, all share the same desire: to deliver products that meet your expectations and our values! <\/p>\n\n\n\n